Privacy and Confidentiality
- Data Collection.
We may collect various pieces of information if you seek to place an Order for a product with us on the Site. We collect, store and process your data for processing your purchase on the Site and any possible later claims, and to provide you with our services. We may collect personal information including, but not limited to, your title, name, gender, date of birth, email address, postal address, delivery address (if different), telephone number, mobile number, fax number, payment details, payment card details or bank account details.
We will use the information you provide to enable us to process your Orders and to provide you with the services and information offered through our website and which you request. Further, we will use the information you provide to administer your account with us; verify and carry out financial transactions in relation to payments you make; audit the downloading of data from our website; improve the layout and/or content of the pages of our website and customize them for users; identify visitors on our website; carry out research on our users’ demographics; send you information we think you may find useful or which you have requested from us, including information about our products and services, provided you have indicated that you have not objected to being contacted for these purposes. Subject to obtaining your consent we may contact you by email with details of other products and services. If you prefer not to receive any marketing communications from us, you can opt out at any time.
We may pass your name and address on to a third party in Order to make delivery of the product to you (for example to our courier or supplier). You must only submit to us the Site information which is accurate and not misleading and you must keep it up to date and inform us of changes.
Your actual Order details may be stored with us but for security reasons cannot be retrieved directly by us. However, you may access this information by logging into your account on the Site. Here you can view the details of your Orders that have been completed, those which are open and those which are shortly to be dispatched and administer your address details, bank details ( for refund purposes) and any newsletter to which you may have subscribed. You undertake to treat the personal access data confidentially and not make it available to unauthorized third parties. We cannot assume any liability for misuse of passwords unless this misuse is our fault.
- Other uses of your Personal Information
We may use your personal information for opinion and market research. Your details are anonymous and will only be used for statistical purposes. You can choose to opt out of this at any time. Any answers to surveys or opinion polls we may ask you to complete will not be forwarded on to third parties. Disclosing your email address is only necessary if you would like to take part in competitions. We save the answers to our surveys separately from your email address.
We may also send you other information about us, the Site, our other websites, our products, sales promotions, our newsletters, anything relating to other companies in our group or our business partners. If you would prefer not to receive any of this additional information as detailed in this paragraph (or any part of it) please click the ‘unsubscribe’ link in any email that we send to you. Within 7 working days (days which are neither (i) a Sunday, nor (ii) a public holiday anywhere in Pakistan) of receipt of your instruction we will cease to send you information as requested. If your instruction is unclear we will contact you for clarification.
We may further anonymize data about users of the Site generally and use it for various purposes, including ascertaining the general location of the users and usage of certain aspects of the Site or a link contained in an email to those registered to receive them, and supplying that anonymized data to third parties such as publishers. However, that anonymized data will not be capable of identifying you personally.
- Direct Marketing
As stated above, we would like to provide you with information about new products, promotions, special offers and other information that we think may be of your interest. In the event that you have expressly authorized us to do so by ticking the appropriate flag, we can communicate such information by mail and via telephone, unless you have specified differently during registration. If, at any time, you decide that you do not want your data to be used for direct marketing purposes, you may notify us by getting in touch with our customer service via email at email@example.com and we will not send you any more commercial communication. If you intend to deny consent to the processing of your data, you will never receive any commercial communication and all the data you provide will be used only to respond to your request.
- Browsing Data
Computer systems and software procedures used to operate this website acquire, during their normal operation, some personal data the transmission of which is implicit in Internet communication protocols. This information is not collected in Order to be associated with identified interested parties, but by their very nature could, through processing and association with data held by third parties, allow for identification of users. This category of data includes IP addresses or domain names of computers used by users connecting to the site, URI (Uniform Resource Identifier) addresses of the resources requested, the date and time of the request, the method used submit the request, the size of the response file, the numerical code indicating the status of the response from the server and other parameters regarding the operating system and computer environment of the user. These data are used only to obtain anonymous statistical information about the use of the site and to ensure proper operation of the same, and are deleted immediately after processing. Such data could be used only by judicial authorities to ascertain responsibility in case of computer crimes against the site.
Cookies are data created on a server that are stored in text files on the hard disk of your computer and allow the operation of this website, the use of a specific functionality explicitly requested by the user, that is, they are allowing to enhance the operation of this website, like for example cookies that make the browsing faster or are showing content of interest to the user depending on previous choices. Cookies can be permanent (persistent cookies), but can also have a limited duration (session cookies). This website uses both persistent and session cookies. Session cookies are not permanently stored on your computer and disappear when the browser is closed. The persistent ones serve to customize the browsing, depending on the instrument used by the user (computer, tablet, smartphone), as well as third-party cookies that are used to analyze the site access (e.g. Google Analytics) and to allow users to share the site content through social networks (FB) or email (Add This). These cookies are stored permanently on your computer and have a variable duration.
- Google Analytics Cookies
- Google Adwords & Google Remarketing Cookies
- Data supplied voluntarily by the user
Optional, explicit and voluntary e-mails sent to e-mail addresses listed on this website, or the form completion, involve the subsequent acquisition of the sender’s e-mail address, necessary to respond to requests, and all other personal data included in the message by the customer.
- Data processing modalities
We have in place appropriate technical and security measures to prevent unauthorized or unlawful access to or accidental loss of or destruction or damage to your information. When we collect data through the Site, we collect your personal details on a secure server. We use firewalls on our servers. Our security procedures mean that we may occasionally request proof of identity before we disclose personal information to you. You are responsible for protecting against unauthorized access to your password and to your computer.
- Your rights
If you are concerned about your data you have the right to request access to the personal data which we may hold or process about you. You have the right to require us to correct any inaccuracies in your data free of charge. At any stage you also have the right to ask us to stop using your personal data for direct marketing purposes.